We bet you’re interested in your brand’s metrics for more than just one network. So we’ve introduced Cross Channel Reports where you can compare the performance of brands across various social networks or you could analyze one brand’s performance on different social networks. So instead of piecing together different reports from different brands manually, you can do it with just one click, saving loads of time!
Log in to Unmetric Analyze and click on the ‘Reports’ tab. You can choose between three types of reports, which can be instantaneously downloaded into pre-formatted PPT and/or Excel formats.
The ‘Cross-Channel Report’ measures the performance of multiple brands across four social networks- Facebook, Twitter, LinkedIn and Instagram. This report will allow you to compare your own performance against that of their competitors.
Select the time period you want the report for
One-Time Setup – Create a brand label and map your brands across social networks
To download a Multi-Network Comparison Report, you must first create a Brand label. It’s one brand’s various social profiles, one from each social network. For example, if you’re comparing the brands Coca-cola and Pepsi across Facebook, Twitter, and Instagram, you’ll create two Brand labels, give each a name and add the respective Facebook, Twitter and Instagram social profiles to each group. This video will show you how to create a Brand label.
Here is a Video to help you set the brand labels
Keep in mind that this is a one-time set-up. After your brand labels have been defined, you don’t have to do it again. You can create as many brand labels as you like with any brand you’d like.
Once you have your brand labels in place, choose the brands and social networks you want in your report
Choose the format you want your report and download!
I’ve chosen Powerpoint reports here. You can choose any (or all) format(s) you need your report in and it’ll start downloading.
Voila! You’ll have your cross-channel report ready to present at the next meeting. These reports are completely editable. You can add notes, insights or any commentary you’d like.