Wouldn’t you like to know if a competitor is partnering with another brand?
Simply head over to Focus > Branded Content.
Branded content (also known as branded entertainment) is the practice of marketing via the creation of content that is funded or outright produced by an advertiser.
In Unmetric Analyze's Branded Content tab, you'll see
- Branded Content along with various engagement metrics.
- A graph listing the number of Brand Partners along with the number of Posts per partner and the average Engagement for them.
- A graph listing the number of brands from each industry that have formed a partnership (aka Industry Partners), along with the number of Posts per industry and the average Engagement for them.
As always you can filter this Branded Content by Content Type (Post, Link, Photo, Video, Poll etc) and by keywords or hashtags. You can also sort this content by various engagement metrics.